How Much Does a Website Cost for a Small Business?

Website pricing is deliberately confusing. Some charge $500, others charge $50,000. Here is a clear breakdown of what things actually cost and what you get for your money.

What you get at each price point

• DIY builders (Wix, Squarespace, GoDaddy): Fine for a personal blog. Not suitable for lead generation. Limited SEO. Looks like a template because it is one.
• Budget freelancer or template site: Premium theme, basic customization, some SEO. Quality varies wildly. This is where most small businesses start.
• Professional custom site: Conversion optimization, SEO architecture, analytics. This is where ROI starts making sense.
• Ecommerce site: Custom design, product SEO, and checkout optimization.

The right way to think about cost

How much revenue will this website generate?

A $10,000 website that generates $5,000 per month in new business pays for itself in 60 days. A $500 website that generates nothing is the most expensive website you will ever build.

Want help with this?

We do this every day. Book a free call and get a custom plan for your business website. Based in Dallas. Serving businesses nationwide. One expert, zero fluff, all results.